THE CLIENT
Having developed as a Holistic Therapist and Reiki Master Teacher over 12 years, Hayley's work has evolved into teaching through a range of spiritual learning courses courses and workshops, where she helps to instill long-term solutions to, what can seem, insurmountable problems.
'My experiences in helping people reach a more serene state of being has enabled me to develop specific treatment sessions which combine reiki, bodywork, colour, essences and sound healing to help others move forward in life and feel emotionally, spiritually and physically better with my spiritual learning courses and workshops,' says Hayley. Having attended Reiki 1 & 2 courses with Hayley a number of years back, I can personally voucher for the calm and mindfulness she brought to my life at a time of trauma.
THE REMIT
Hayley wanted an image bank of on-brand pictures to build know, like and trust with her social media followers who didn't know her personally. After spending time reading Hayley's responses to my Clarity and Vision questionnaire it became apparent that Hayley was drawn to all things nature, so during our Clarity Call, I pitched my ideas to her about shooting on location near water or in woodland. Hayley embraced the idea, so we then brainstormed locations which would work well. We also added a studio session into the mix to provide Hayley with a selection of headshots too. The resulting bank of photographs has been used for on Hayley's website and marketing on social media.
THE RESULT
We spent a wonderful morning shooting on location in different lighting conditions on the beach and in the sea - we event stopped for icecream! During the afternoon we moved to the studio for the headshots and into a nearby field to demonstrate Hayley's gong and crystal singing bowls in two short videos, along with associated photography too.
More about Hayley Pearson
PERSONAL BRAND - THE PROCESS
Spending a little time getting to know you and your business is important because we want you to have incredible on-brand photographs to elevate your business profile.
We've chosen to specialize in on-brand photography as we know it will help your business stand out, save you time, make you more money and increase your authority!
STEP 1 - CLARITY AND VISION QUESTIONNAIRE
Greater than the sum of its parts - in just twelve questions this custom-designed tool will help you dig deep into the branding of your business and help us work together to create your stand-out story in pictures.
STEP 2 - CLARITY CALL
This is when we spend time discussing your questionnaire responses as it helps us plan the details of your photography experience. We also book a date in the diary.
STEP 3 - PHOTOGRAPHY EXPERIENCE SESSION
Where the magic happens and your pictures are created. Don't worry, you'll be prepared as we will have already spoken about clothing choice, the psychology of colour and props. We may visit more than one location to align with your brand story too.
STEP 4 - THE REVEAL
Your image bank of pictures will have been individually edited and delivered to you via digital download. We'll still keep in touch and be there for you going forward, we're only a phone call away.
